SPEAKERS CORNER

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Bob Nieme

Data Science Ambassador / Founder

Data Science | Big data innovations and start-ups | digital transparency

Bob Nieme (1969) has been a digital transparency protagonist ever since he founded Adversitement in 2001. This belief also lead to the founding of O2MC I/O, a prescriptive web computing framework and Digital Power, a company focusing on training and secondment of ‘excellent digital people’. Furthermore, Bob dedicates himself as a data science ambassador to numerous data driven start-ups and initiatives. Based on his efforts, Bob Nieme was designated as a Privacy by Design Ambassador by the Information and Privacy Commissioner of Ontario, Canada and admitted as a member of the Advisory Board of the Faculty of Mathematics and Computer Science at Eindhoven University of Technology.

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Ronald van Loon

Director Business Development

Big data | Digital transformation

Ronald van Loon focuses on helping data driven companies in generating business value with best of breed solutions and a hands-on approach. He is an expert in guiding digital transformation, for instance when it comes to improving customer experience, decreasing IT costs, centralizing web data, increasing campaign return and reducing churn. Ronald has been recognized as one of the top 10 global predictive analytics influencers by DataConomy and is author for leading big data websites like DataFloq.

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Peter Lem

VP Engineering

Big data technology and operations| Data stream management

As VP Engineering Peter Lem is responsible for all technical consultants of Adversitement and their work. With almost a decade of analytics and data experience, Peter is always on the lookout for new technologies, applications and ways to use data to drive innovation. He is an expert in data stream management and practical use of the DimML data science language, offering a completely new view on data infrastructures.

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Yvonne van Laarhoven

Leading C/UX Expert

Customer and User Experience| Conversion Optimisation

With an extensive background in Human Technology Interaction and web analytics Yvonne approaches marketing from a data-driven point of view. The needs and behaviour of consumers take central stage in her solutions to optimise customer experience and drive conversions. Yvonne’s expertise about optimising content and design has proven itself at numerous renowned companies, and she can transfer her knowledge in a captivating presence on stage.

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