Retail: Bol.com Business Case

Assignment

Bol.com is the largest media store of the Netherlands. It is a popular site with millions of books, customers and search terms, where an effective web analytics solution is crucial for the functioning of the company. Bol.com has sought a tool that could comply to an extensive set of claims, but above all to implementing partner that can deliver their requirements.

Result

Adversitement has implemented a versatile web analytics solution, which will be used at all levels in the organization. Examples like feeding the bol.com recommendation engine, business intelligence tools for the analysts, but also management dashboards and comprehensive reports for marketing and product management are delivered.

 

Other retail references:

Castorama
Chateau Online
Replace Direct
Speurders